Start-up Science introduction in 1 Hour: Steve Blank is the father of modern entrepreneurship. He and his Student Eric Ries have made a science of the processes involved in engineering new start-ups. Here he explains his journey and the work his Stanford MBA students do in his entrepreneurship class.
Nobody should get involved in a start-up without taking Steve Blank’s Stanford Entrepreneurship class or at least watching this one hour video.
This presentation covers
• How start-ups are not just smaller versions of big companies
• Minimizing risk by learning from failures
• 2 Case studies of learning from customers
The video is titled Steve Blank on Customer Development: The Second Decade.